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Where Did Social Marketing Come From?

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Long ago people sat around their radio to listen to their favorite radio show. They knew when it came on, and who sponsored it. Then they bought that sponsor’s products because they appreciated the radio show that sponsor produced. Then came the television. Ads made up less than ten minutes of each one-hour show. Again, people appreciated their sponsors and bought their products. This went on for close to 50 years. As the internet grew […]

Your Home Page Content

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So have you ever wondered just what the search engines see when they visit your site? Here’s a great way to get an idea of it. I’d like you to open another browser window so you can navigate to your website without losing my site window. I’ll assume you’ve done that. Now view the “source” code of that page. With each browser you will have to access this a little differently, but you’ll find the […]

How many blog posts is enough, or too many?

The NCAA this week announced a formal program limiting how often bloggers with media credentials can update their blog while attending championship college events. The sports governing body set blogging limits for each sport. For example, those at football games can update their blogs three times per quarter and once at halftime. For basketball, bloggers can post five times per half, once at halftime and twice per overtime period. When did it all come to […]